The Growth Plan- February 2026

Grow faster by making the right decisions… at the right time


Why this exists

The Growth Plan exists for one reason:

To help contractors grow revenue and profit by making better, more decisive business decisions.

Not more tactics.
Not more activity.
Not blindly adding people or spend.

Growth comes from decisions.
Margin is protected by timing.
Most contractors struggle with both.


Where growth actually breaks down

Most contractors don’t stall because they run out of opportunity.

They stall because the cost of the next decision feels too high.

  • “Is this the right hire?”

  • “Should I spend more here… or pull back?”

  • “Is this actually working, or just busy?”

  • “What breaks if I push growth harder?”

When decisions feel unclear, growth slows.
When decisions are rushed, margin disappears.

Indecision is expensive. Guessing is worse.


The real constraint most owners don’t see

Contractors aren’t usually limited by leads or effort.

They’re limited by decision blindness.

They’ve delegated sales, marketing, or operations without fully understanding:

  • What good performance actually looks like

  • Where profit is created or lost

  • Which problems matter now versus later

So growth feels fragile.
And every step forward carries risk.


What the Growth Plan changes

The Growth Plan is built to remove that friction.

It gives you the clarity to:

  • Decide what to scale instead of scaling everything

  • Hire knowing exactly what that role must produce

  • Spend money with a clear expectation of return

  • Catch problems early… before they get expensive

This is how growth becomes controlled instead of chaotic.


The outcome (plain and economic)

Everything inside the Growth Plan is designed around one outcome:

You grow the business faster without sacrificing margin… because you’re making fewer wrong decisions and more decisive right ones.

That’s the job.


What’s included in the Growth Plan

1. Weekly Owner-Focused Working Sessions

These are not motivational calls.

Each week focuses on:

  • The decisions that actually move growth right now

  • How to evaluate performance across sales, marketing, and operations

  • Where owners commonly misread signals and overreact

The goal is sharper judgment… not more to-do lists.


2. A Clear Growth Roadmap

You follow a roadmap built around:

  • EBITDA

  • Visibility

  • Decision leverage

Not:

  • Headcount

  • Vanity revenue

  • “Scale at all costs” thinking

Growth only matters if it compounds profit and control.


3. Visibility and Evaluation Systems

You learn how to:

  • Define what “good” looks like in each key role

  • Evaluate performance without micromanaging

  • Replace gut feel with numbers you actually trust

This is how blind delegation gets eliminated.


4. Ongoing Context as the Business Evolves

$300K decisions feel different than $3M decisions.
$1M problems are not $5M problems.

As your business changes, the guidance changes with it.

You’re not handed a static playbook and left alone.
You get context for where you are right now.


How growth shows up financially

When decisions improve, the numbers follow:

  • Fewer bad hires draining cash and time

  • Faster scaling of what’s already profitable

  • Less wasted spend on things that don’t move the needle

  • More predictable cash flow as revenue grows

Most contractors don’t need more opportunities.

They need fewer expensive mistakes.


Investment

The Growth Plan is $1,000 per month.

  • No setup fees

  • No long-term contracts

  • Cancel anytime

This is not priced as an expense.
It’s priced as a decision filter.

One avoided bad hire, misread spend, or delayed correction typically covers the cost.
Everything after that is upside.


How enrollment works

We don’t open the Growth Plan continuously.

New members are accepted in monthly groups so everyone starts with the same foundation and expectations.

Current Application Window

Applications close January 15
Next group begins February 1

Applications are reviewed to ensure fit and timing.

If accepted, you’ll receive onboarding details before the group begins.
If not, you’re welcome to reapply for a future group when it makes more sense.


Who the Growth Plan is for

The Growth Plan is for contractors who:

  • Know how to sell and generate demand

  • Are already making real growth decisions

  • Are delegating sales, marketing, or operations (or about to)

  • Want to focus on the right priorities early instead of fixing mistakes later

  • Care about building profit and control as they grow

You don’t need to be big.
You need to be past guessing.


Who this is not for

This is not for:

  • Brand-new contractors still learning how to sell

  • Owners who only want tactics or lead tricks

  • Anyone avoiding responsibility for decisions

  • People who want reassurance without change

If you’re not yet making decisions that matter, this will feel premature.


The next step

If this document accurately reflects where your business is…
And how you want to grow…

The next step is to apply for the upcoming Growth Plan group.

We’ll review your application to determine fit and timing.

No pressure.
No pitch.

Just alignment.

Final note

Most contractors don’t struggle because they lack ambition.

They struggle because the cost of the wrong decision keeps rising as the business grows.

The Growth Plan exists to lower that cost…
So growth becomes decisive instead of cautious.